How Your Product’s Packaging Speaks to Millennials

With constant technological influences, millennials have close to infinite resources within their grasp. Instant access to information, images, video and media means they can find almost everything online, especially when it comes to shopping with the average millennial spending an hour shopping online per day. What does this mean for your company’s product packaging? Does this mean your product’s packaging is no longer an important consideration increasing your product’s value? Read the full article…

Thinking Inside the Unbox

Consumers today judge businesses on many things beyond product performance. Unboxing, for example, is now part of a consumer’s everyday experience. That means daily opportunities for your brand to make a positive impression. Read the full article…

The Big Chill: 10 Trends in Cold Chain Logistics

With its capital-intensive equipment, strict temperature requirements, and energy dependence, the cold chain has always been a demanding logistics segment. Now the sector is grappling with additional challenges—from increases in the sensitivity, quality standards, and volume of many of its goods, to continually mounting regulations. Read the full article…

Specialized Packaging & Personalized Fulfillment Case Study

Upholding product and branding guidelines, MD Logistics offers brand specific packaging solutions. BACKGROUND Printer Friendly PDF For almost a decade, MD Logistics has worked with a UK-based manufacturer of high-end personal care products. This company’s premium bath, body and beauty commodities are available at five-star resorts, upscale department stores and on the company’s website. The company Read the full article…